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Amazon Prime Day, Black Friday and more Amazon Events 2023

Amazon Prime Day, Black Friday and more Amazon Events 2023

We are halfway through the year and it's time to get to know the following Amazon offers and promotions for 2023. Learn about the events, dates and how to participate with your products, along with recommendations that will help you prepare properly to take advantage of events such as a second Prime Day (the most acclaimed by Prime users) or the end-of-year winter offers, all to grow your business in the world's leading online marketplace.

September 11, 2023
How to Read Amazon Metrics and Indicators?

How to Read Amazon Metrics and Indicators?

To maximize your success in this marketplace, it is essential to use the right metrics and KPI's to analyze what is happening. These metrics provide you with valuable information about the performance of your Amazon business and help you make strategic decisions that will allow you to continuously optimize your sales channel.

July 28, 2023
Welcome Prime Day 2023

Welcome Prime Day 2023

Summer is here, and so is one of the most awaited dates of the promotional season of the Amazon marketplace: Prime Day 2023, a day of exclusive offers for Prime customers that you, as a brand, cannot miss. In this article we tell you what Prime Day is, its benefits and how to participate with your products.

July 7, 2023
E-Commerce vs Marketplace: Which is the Best Option?

E-Commerce vs Marketplace: Which is the Best Option?

When you want to take the step of launching products in the online market, analyzing the advantages and disadvantages offered by having a digital store or selling in marketplaces should be essential to find the most suitable to the needs of the brand. In this article we help you discover the pros and cons of e-commerce and marketplaces to make it a little easier to make the best decision.

June 22, 2023
Mercado Libre: Latin America's Marketplace

Mercado Libre: Latin America's Marketplace

In the digital age, e-commerce has become an integral part of our lives, and Mercado Libre has positioned itself as the leading platform in Latin America ahead of other e-commerce giants such as Amazon.

June 2, 2023
ChatGPT: The Tool That Optimizes Us

ChatGPT: The Tool That Optimizes Us

The research and application of Artificial Intelligence in many different fields of work, are the topics we see the most in our social networks and current news, but... Do we really understand this branch of computing, are we taking advantage of this revolutionary tool, can any of this transform your business? Our CEO Aitor Grandes analyzes in this article, his experience as a user and the contribution of the new hype to his profession and business.

June 2, 2023